Real Estate Archives

facebook fan page designJust read an interesting article with tips for creating your personal Facebook page in comparison with your business page/fan page. Saw the article on WebRealEstateTools.com.The article is aimed mostly at real estate agents but is applicable for any business. Here’s what they had to say:

Select a photo not a logo, that you will use as your brand across all the social media sites you will be incorporating in your Social Media plan.

That way if you send a friend request or make contact in some other way, there is a chance they might at least recognize you.

10 things to consider with profile photos on Facebook:

  1. Your photo is an essential part of your social media brand, use one.
  2. Use the same photo on all your social media profiles for maximum visibility.
  3. As a general rule it’s best to display an image of you on your Facebook profile page and a logo on your Facebook Fan Page.
  4. Potential Facebook friends will know exactly who they are sending a friend request to – especially if you have a fairly common name.
  5. Well taken photo(s) add life, meaning and hopefully a glimpse of your personality to a profile.
  6. Never use an image with your arms crossed in front of you – it sends a bad psychological message, as in ” Keep out, I’m not letting you in” – even if you are smiling.
  7. If you are using your Facebook Profile page for business, please for goodness sake don’t have the “drunken party photo’s” in your Facebook albums with a beer bottle in your hand. (Or learn how to use the privacy controls properly) Your potential clients are going to wonder if you are going to be sober in the morning  and it’s tacky at best.
  8. Why do some female real estate agents have large amounts of cleavage and some male Realtors sprawl in front of expensive sports cars or show off their muscles – maybe this will work in Beverly Hills but where are you selling homes?
  9. You may have been cute as a child, but that’s no reason to use a photo of you at age 4.
  10. Don’t use provocative poses, if you are looking for a date go visit match.com.

I have had numerous people ask me lately about how to use Facebook for business. This especially seems to be a popular way to generate leads for real estate. Here is video put on by RealEstateSpeakers that gives some helpful ways on how to use Facebook. One thing they suggest doing is creating a page for your business or for a specific neighborhood. Click on the video below for more interesting information!